Skip to content
ADVERTISEMENT
Sign In
  • Sections
    • News
    • Advice
    • The Review
  • Topics
    • Data
    • Diversity, Equity, & Inclusion
    • Finance & Operations
    • International
    • Leadership & Governance
    • Teaching & Learning
    • Scholarship & Research
    • Student Success
    • Technology
    • The Workplace
  • Magazine
    • Current Issue
    • Special Issues
    • Podcast: College Matters from The Chronicle
  • Newsletters
  • Events
    • Virtual Events
    • Chronicle On-The-Road
    • Professional Development
  • Ask Chron
  • Store
    • Featured Products
    • Reports
    • Data
    • Collections
    • Back Issues
  • Jobs
    • Find a Job
    • Post a Job
    • Professional Development
    • Career Resources
    • Virtual Career Fair
  • More
  • Sections
    • News
    • Advice
    • The Review
  • Topics
    • Data
    • Diversity, Equity, & Inclusion
    • Finance & Operations
    • International
    • Leadership & Governance
    • Teaching & Learning
    • Scholarship & Research
    • Student Success
    • Technology
    • The Workplace
  • Magazine
    • Current Issue
    • Special Issues
    • Podcast: College Matters from The Chronicle
  • Newsletters
  • Events
    • Virtual Events
    • Chronicle On-The-Road
    • Professional Development
  • Ask Chron
  • Store
    • Featured Products
    • Reports
    • Data
    • Collections
    • Back Issues
  • Jobs
    • Find a Job
    • Post a Job
    • Professional Development
    • Career Resources
    • Virtual Career Fair
    Events and Insights:
    Leading in the AI Era
    Chronicle Festival On Demand
    Strategic-Leadership Program
Sign In
Profhacker Logo

ProfHacker

Teaching, tech, and productivity.

Alfred Obeys Your Commands to Launch Apps and More

By Lincoln Mullen August 23, 2012
Alfred icon

At its simplest, Alfred App is a utility for Macs. You press a hotkey (the default is OPT + spacebar), a box appears on your screen, and you type the name of the application that you want.

To continue reading for FREE, please sign in.

Sign In

Or subscribe now to read with unlimited access for as low as $10/month.

Don’t have an account? Sign up now.

A free account provides you access to a limited number of free articles each month, plus newsletters, job postings, salary data, and exclusive store discounts.

Sign Up

Alfred icon

At its simplest, Alfred App is a utility for Macs. You press a hotkey (the default is OPT + spacebar), a box appears on your screen, and you type the name of the application that you want.

There is no shortage of ways to launch applications in Mac OS X. You can click an icon on the dock, you can open Launchpad, you can search for the Application in Spotlight, or you could double-click on the icon in the Applications folder. Why would you want another application launcher?

Alfred search box

The simplest reason is that Alfred is faster than most of the other options (except using Spotlight). You keep your hands on the keyboard, and typing “zot” is easier than searching for the Zotero icon in a page or three of icons that all look the same.

ADVERTISEMENT

But the second, more powerful reason to use Alfred is that it is much more than an application launcher. Instead, you can think of it as a way to tell your computer what to do using words instead of gestures.

Alfred performs a number of actions on your computer. For example:

  • typying “find Brownson Convert” finds a PDF of a book by Orestes Brownson in my Zotero library and show it to me in the file system; typing “open Brownson Convert” opens the same file (kind of like Qnotero, which Mark reviewed).
  • typing “lock” locks my computer
  • typing “emptytrash” empties the trash”
  • typing “play don’t think twice” spins some Dylan from my iTunes library
Alfred Gmail

Alfred also can perform a number of actions on the web. For example:

  • typing “google my search query” searches Google
  • typing “gmail” opens GMail and typing “gmail some query” searches GMail
  • typing “amazon title of book” searches Amazon

If an action or search can be performed with a URL, then you can create a custom action that can be run from Alfred. For example, I’ve added custom searches for Google Books and Bookfinder. Here’s how to do it.

I use Alfred for many of these tasks everyday. So why is it so powerful? Because Alfred is just a command line. To be sure, it’s a command line wrapped in a pretty package, so you wouldn’t think that it’s a command line (and so you wouldn’t be afraid of it). And it can do only a limited set of tasks, and it gives you a lot of help to learn what it can do. But Alfred uses a words arranged in sentences (“play this” or “search for that”), rather than gestures with a mouse. As I pointed out in the first post of our ProfHacker Guide to the Command Line series, and as Stephen Ramsay pointed out in his blog posts some compelling reasons in his blog post “Life on the Command Line” and “The Mythical Man-Finger” part 1 and part 2, that’s basically what makes the command line a powerful user interface.

ADVERTISEMENT

Alfred reminds me of Quicksilver, an app that many Mac power users had installed back in the day. Quicksilver never seemed intuitive to me, and I never hear about it anymore. (Are any readers still using it?) But the basic pattern---press a hotkey, type an action---is the same. Alfred is also similar to the Omnibox in Google Chrome (a ProfHacker favorite with tips by Kathleen, Julie, and Amy). The way you add search engines to Alfred and Chrome is essentially the same. And it’s also like Mac’s Spotlight (which powers most of what Alfred does), only with extra features baked in.

Alfred is free for all the features described in this review. Its developers also sell a powerpack which I haven’t tried. (Have any readers tried it?)

How about you? What application launchers or similar utilities do you use (for Mac, Windows, or Linux)?

We welcome your thoughts and questions about this article. Please email the editors or submit a letter for publication.
Share
  • Twitter
  • LinkedIn
  • Facebook
  • Email
ADVERTISEMENT
ADVERTISEMENT

More News

Photo-based illustration of two hands shaking with one person's sleeve a $100 bill and the other a graduated cylinder.
Controversial Bargains
Are the Deals to Save Research Funding Good for Research?
Illustration depicting a scale or meter with blue on the left and red on the right and a campus clock tower as the needle.
Newly Updated
Tracking Trump’s Higher-Ed Agenda
Illustration of water tap with the Earth globe inside a small water drop that's dripping out
Admissions & Enrollment
International Students Were Already Shunning U.S. Colleges Before Trump, New Data Show
Photo-based illustration of former University of Virginia Jim Ryan against the university rotunda building.
'Surreal and Bewildering'
The Plot Against Jim Ryan

From The Review

Jill Lepore, professor of American History and Law, poses for a portrait in her office at Harvard University in Cambridge, Massachusetts. Monday, November 4, 2024.
The Review | Conversation
Why Jill Lepore Nearly Quit Harvard
By Evan Goldstein
Illustration of a sheet of paper with redaction marks in the shape of Florida
The Review | Opinion
Secret Rules Now Govern What Can Be Taught in Florida
By John W. White
German hygienist Sophie Ehrhardt checks the eye color of a Romani woman during a racial examination.
The Review | Essay
An Academic Prize’s Connection to Nazi Science
By Alaric DeArment

Upcoming Events

CHE-CI-WBN-2025-12-02-Analytics-Workday_v1_Plain.png
What’s Next for Using Data to Support Students?
Element451_Leading_Plain.png
What It Takes to Lead in the AI Era
Lead With Insight
  • Explore Content
    • Latest News
    • Newsletters
    • Letters
    • Free Reports and Guides
    • Professional Development
    • Events
    • Chronicle Store
    • Chronicle Intelligence
    • Jobs in Higher Education
    • Post a Job
  • Know The Chronicle
    • About Us
    • Vision, Mission, Values
    • DEI at The Chronicle
    • Write for Us
    • Work at The Chronicle
    • Our Reporting Process
    • Advertise With Us
    • Brand Studio
    • Accessibility Statement
  • Account and Access
    • Manage Your Account
    • Manage Newsletters
    • Individual Subscriptions
    • Group Subscriptions and Enterprise Access
    • Subscription & Account FAQ
  • Get Support
    • Contact Us
    • Reprints & Permissions
    • User Agreement
    • Terms and Conditions
    • Privacy Policy
    • California Privacy Policy
    • Do Not Sell My Personal Information
1255 23rd Street, N.W. Washington, D.C. 20037
© 2025 The Chronicle of Higher Education
The Chronicle of Higher Education is academe’s most trusted resource for independent journalism, career development, and forward-looking intelligence. Our readers lead, teach, learn, and innovate with insights from The Chronicle.
Follow Us
  • twitter
  • instagram
  • youtube
  • facebook
  • linkedin