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[larryc]

I think the basic message of Zharkov's Law is that your search should take into account market forces. If positions in your field only get a handful of applicants, you can be pickier and send out fewer applicants that if you are in a humanities field where an open job can get hundreds of applicants.

The problem with actually applying the "law" is that in humanities fields there are not hundreds of TT jobs to apply to. And as others have pointed out, if you are not getting interviews with 50 applications, sending out the same packet another 50 times may or may not not help. Particularly because you are competing with many of the same people in every competition. Perhaps instead you should be strengthening that application. Or finding something else to do.