Media literacy is a vital element of education. Students must be taught how to effectively locate, critically evaluate, and productively utilize knowledge in all subject areas, whether it's in MySpace, Fox News, or a library book.
They were never taught that in the past. Why start now?
(Take a look at the treatment of wars in all media around this time of year. How many of the professoriate even recognize that wars are a con job having nothing to do with defending our this that and the other?)