Could iPods turn college students into radio stars? A growing number of dorm-room DJs are “podcasting”—recording their own radio programs and making them available for listeners to download to portable MP3 players.
If the technology takes hold, it could represent yet another obstacle to the success of college radio stations, many of which have been challenged recently by Webcasting royalties and the rise of satellite radio. Can freeform radio stations survive while competing against a format that lets students make all their own rules? (USA Today)
