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May 4, 2006, 1:33 pm
The search engine Ask.com plans a series of television ads starring the former professor who developed the algorithm used by the site.
The researcher, Apostolos Gerasoulis, is executive vice president of technology at Ask.com. Previously he was a mathematics professor at Rutgers University at New Brunswick.
In each spot, Mr. Gerasoulis submits a specific query—like how to survive a bear attack—and discusses how Ask.com identifies pages in response. (Brandweek)
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An application that allows Facebook users to "enemy" people is meant to make us think critically about social media, its creators say.
The MIT Press and other critics say proposed legislation to limit public access to the results of some studies would work against the open exchange of ideas.
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