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Online Learning: Final Concerns

August 1, 2011, 12:02 pm

I want to spend my final (at least for now) post on online education discussing two crucial issues which concern me most. My views on the virtues of online learning have certainly broadened since this conversation started, but the two issues I wish to discuss today, I believe, pose lingering doubts.

The first takes me back to the Illinois Online Network, from which I’ve already drawn heavily. The Network makes the following point about “curriculum,” which it lists as a potential area of weakness:

“The curriculum of any online program must be carefully considered and developed in order to be successful. Many times, in an institution’s haste to develop distance education programs, the importance of the curriculum and the need for qualified professionals to develop it is overlooked. Curriculum and teaching methodology that are successful in on-ground instruction will not always translate to a successful online program where learning and instructional paradigms are quite different.”

If the curricula and teaching methodologies of online versus brick-and-mortar institutions are so different, that makes me wonder if some subjects and some teaching methods will simply fall by the wayside as online learning grows in popularity. I worry that the traditional subjects of the humanities—English, philosophy, history, languages—will prove impossible to adapt to online curricula and teaching methodologies. Moreover, in its 1998 report to shareholders, the Apollo Group (parent company of the University of Phoenix) expressed a wish to “granularize” its curriculum—making every course exactly uniform—as the university was, even then, quickly moving more and more of its content online. “Granularization” strikes me as a policy that undermines the very spirit of the humanities, which embraces diversity, variety of opinion, and free thinking.

A couple of qualifiers: First, for-profit universities are different entities than community colleges or the hybrid learning environments offered by an increasing number of four-year colleges. Second, who’s to say that skilled online instructors can’t come up with inventive means of preserving the key qualities I’ve enumerated about the humanities, albeit in a very different learning medium?

Another major concern: All online learning depends, of course, on course-management software. Many colleges and universities have developed their own open-source software, which make up the platforms of their online courses. However, many others subscribe to privately or publicly traded course-management companies. This is an extremely turbulent industry. Perhaps the most familiar name in the industry is Blackboard (recently purchased by Providence Equity Partners), and there have been many mergers that preceded that one. More alarming, in my opinion, was the purchase in May 2007 of eCollege (at the time Blackboard’s biggest rival) by Pearson Publishing. Pearson is a giant international corporation, which owns, among other things, Penguin Books and the vast EBSCO internet archive.

So here are a couple of nightmare scenarios (the most recent review of The Last Professors characterized my conclusions in that book as “Eeyore-like,” so no one should be surprised by my worries):

1)  A professor, working with Blackboard (or whatever it will now be called) puts his or her entire course online: syllabus, class notes, quizzes, tests, the works. Then the university lays off that instructor and replaces him or her with a much cheaper adjunct, who then steps into a ready-made, sophisticated course and simply facilitates it. The professor, unless a union or collective of professors have forced their employers to acknowledge that the faculty own courses, even if it’s the university that subscribes to Blackboard and pays the fee), has no standing.

2) A university subscribes to eCollege and—somewhere down the line; it hasn’t happened yet—Pearson, eCollege’s owner, insists that the entire university exclusively use Pearson materials in their courses. The common denominator here is that with the advent of online learning has come the necessity of online course-management software, and that turns the whole question of who owns teaching into an intellectual-property muddle.

I’m not describing these as situations that constitute destiny, but merely raising the thought that they are at least plausible.

My best stopping point is an e-mail I received in response to this series of blogs from Shirley Chow, PR manager for 2tor Inc, a company that “partners with preeminent institutions of higher education to deliver rigorous, selective degree programs online to students globally.” Ms. Chow sent me a remarkable article from the May 2011 issue of The Atlantic, which talked at length about the collaboration between 2tor Inc and the University of Southern California’s master’s in teaching program. Thanks to their collaboration, which allows students nationwide to receive their degrees online, USC now produces more MAT’s than Harvard and Stanford combined (1,500—up from just 100 in 2007).

So we’re past the point of yoking online learning to for-profit institutions and underfunded community colleges: USC is a major player in the national higher-education scene, and its partnership with 2tor Inc is proof that online learning, whatever my lingering qualms about it, will be a permanent force at all colleges and universities of the future.

Thanks to all for a spirited debate!

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  • rogerwilco

    For academics some sort of NSF leaks or NIH leaks would be much more interesting so you find out what was said on review panels to find out the real reason why you didn’t get funded ;-)

  • http://twitter.com/eldonnn el don

    here’s an article on the new UNIleaks site. i’ve already ranted on the topic of higher education in this country (australia) on another blog, quoting part of the unileaks instructions to potential sources regarding how careful they now need to be to remain anonymous – underlining, for me, the unwillingness of academics to stick their heads above any parapets in this climate of put up and shut up, lest they lose their jobs or their likelihood for promotion…

  • higheredcio

    Thx for the post. This promises to be an interesting topic to follow for a while. Especially for those of us in Wisconsin if the word gets out.

  • austinbarry

    I hope that they filter out individual student records. We don’t want this to be simply to be a way of finding out the dirt on the student activities and misadventures of our friends and neighbors. Also, there are serious legal implications for disclosing information on patients of university medical centers. Then again, some of the absurd “thought crime” rules at some universities could do with some exposing.

  • adsmith63

    Glad to see it! The risk here is a compromise of our intellectual freedom.

  • http://www.facebook.com/profile.php?id=100000643350047 Ray Anne Kibbey Lockard

    This is important to higher education and its about time “corporate” universities became more transparent!

  • austinbarry

    One other issue – people have a choice about what university they attend or work for, and they don’t have much of a choice about what country they live in (changing countries is possible sometimes, but it’s not something to be taken lightly). There are going to be accusations of people having vested interests in delivering dirt (perhaps even getting kickbacks from rival institutions), and institutions who were exposed might be able to claim actual financial damages due to bad publicity.

  • rick1952

    I would be more impressed with WikiLeaks and its clone offspring if I had a clearer sense of the true moral value of their expose work. Much of what I have seen in the press falls into the “gossip” or the “gotcha” categories.

    Diplomacy has always involved the need for discretion. Transparency sounds good when it is talked about in theory, but effectively managing complex organizations (governments, businesses or even educational institutions) will always require tact and discretion in order to achieve valuable goals. Imagine what might have happened in 1962 if WikiLeaks existed and exposed at that time the secret deal between JFK and Khrushchev which ended the Cuban Missle Crisis. Would future negotiations to avoid nuclear conflict have been as successful? I wonder how WikiLeaks may be impacting diplomatic communications regarding the civil uprisings in North Africa? Will it help or harm the greater cause of those seeking freedom from dictatorial governments?

    If such excessive transparency in diplomacy is not an unalloyed good, how might it be appropriate in higher education? Unless we are talking about exposing graft, corruption or other unethical behavior, what will this do beyond foment more gossip, more efforts to protect against “gotcha” scenarios and reduce honest communication among persons involved in complex and politically tricky negotiations?

    Part of growing up means we learn to act with discretion and tact as we fumble through life’s complexities. I could be wrong but I don’t see how this kind of excessive exposure of what is believed to be private communication will help us negotiate difficult compromises in order to achieve important goals, in diplomacy or higher education.

  • spellettieri

    Hmm, is this criminal or fighting injustice? The issue with all these wikileaks clones is finding enough sources to want to leak information. I worry about ‘fake’ leaks.

  • ajkind

    I hope this takes off in US. All the scrap administrators will loose their jobs and will be in Jail

  • rafiqra

    This is an important topic that improves the quality of our graduates and keep our university administrators to make the right decesion in evaluating honest faculty streuctur and outcome. Therefore, UniLeaks will keep higher education honest and transperant.

  • drjeff

    Excuse me? Your post reads like you think there are “corporate” universities and “non-corporate” ones. I can assure you that Yale is just as “corporate,” by any meaningful measure, as U of Phoenix, except that Yale does a much better job of pretending otherwise, and U. of Phoenix has convenient “campuses” in cities across the country that are not dumps. I imagine there are some small liberal arts schools that have resisted corporatization (Reed? Haverford? Middlebury?) but the would be the rare exception.

  • drjeff

    There is no intellectual freedom today, for anything but thoughts that remain inside your own head. As soon as you say or write anything, it becomes “fair game” for the multitude of grievance committees enforcing some aspect of political correctness or other. Unlike previous eras, being correct is no longer a reliable defense.

  • drjeff

    It can’t be criminal AND fighting injustice? I think Dr. King and everyone working with him demonstrated that pretty clearly. Your question seems to presuppose that the laws are all just, but that has never been the case (or we might not need a Supreme Court).

  • drjeff

    I’m giggling now at the image in my head of the president of the University where I work doing the “perp walk.”

    But don’t get your hopes up: many (most?) universities (including this one) are the biggest employer in their town (often the 2 biggest, as in the U and its med center), the DAs will mostly tread as lightly as possible.

  • cb_10

    I wonder how soon UniLeaks will be making all their e-mail archives available to the general public?

  • 3224243

    There are a multitude of ways to provide “whistle-blower” information about illegal activities in any institution. As much as “leaks” sites like to brag they’re serving the public good, they’re more interested in publicity for themselves and are on a par, IMO, with gossip rags. What higher purpose/universal good is provided by exposing a confidential conversation about completely legit business?

  • tdb489

    UniLeaks. Thank you, thank you, thank you. I encourage all professors to report all illegal and unethical activities to UniLeaks. Internal grievance procedures do not work. Attorneys cost too much money. The EEOC is too busy to devote quality attention to issues. Public humilitation has some effect, but memories are short lived. Good luck UniLeaks.

  • alexis_v

    Some professors are upset at the “corporatization” of universities. I thought universities were originally corporations to begin with.

    Seriously, I’m all in favor of running universities as employee-owned cooperatives, but I don’t think very many faculty would actually want such a thing. Universities could be run as ordinary state bureaucracies, but I think most faculty would oppose it. Non-profit universities could establish a rule that trustees must be faculty emeriti, but I think most faculty would oppose that too.

    States could give vouchers to students that they would bring to state universities under contract with a central office to provide an education, as opposed to giving state universities direct appropriations. I think most faculty would oppose that as well.

    In all honesty, I think many if not most faculty don’t know what they want other than keeping what they have earned against all perceived threats. When administrators or board officials try to shake things up, they stir up a hornet’s nest. But when there is no apparent threat, faculty become complacent again. Even change that is beneficial to faculty will often be resisted because it is any kind of change at all.

    Is a lot of the problem overwork? It often is. Much of the problem, though, is sheer bureaucratic inertia and empire building. I could easily imagine rival deans “outing” each other through leakage of key information on the internet.

  • sand6432

    What can be used for good can also be misused for evil. Just as WikiLeaks has put the lives of various individuals at risk through its exposure of, say, secret agents, so too could UniLeaks do considerable damage to legitimate activities, such as peer review (on which scholarly publishing vitally depends) and premature patent disclosure (which would put securing patents at risk), not to mention revealing confidential medical records of students and the like. Can we trust those who operate UniLeaks to make responsible judgments about what to reveal? WikiLeaks certainly has a mixed record so far. As in the world of diplomacy, the effect of such a new source of exposure could drive much communication back into print form sent through the mail.—Sandy Thatcher

  • more_cowbell

    Seems to me that the real dirt from Unileaks would come from the Dept level.

    I wonder how many professors who support Wikileaks would welcome the same type of disclosure of their own internal “activities”?

  • weathered

    Internal activities like taking credit for their own graduate students’ research or going one step further to publish them for promotion. I’d like to see those people being outed, finally.

  • observer05

    The University of Glasgow, Scotland, UK, has just become a victim of corporate frenzy. Its small, unelected Senior Management Group has decided radically to re-structure this venerable, broadly based university (founded in 1451) into a small, lean, technological money-making machine. Glasgow´s SMG is proposing to close down much of its outstanding centre for the study of Modern Languages and Cultures (in spite of the fact that it includes a well-funded Centre of Excellence for the study of Eastern Europe, endowed by external grants, a Centre which is unique in the UK and in Europe), wants to close down Anthropology, Nursing and some other departments. At the same time, the SMG is investing heavily into university bureaucracy and some selected, technological projects. The cuts proposals have brought about a wave of protests in Scotland are have now been dominating the media for several weeks. Please consult one of the facebook pages devoted to the media coverage of this crisis
    http://www.facebook.com/pages/Modern-Languages-and-Cultures-at-University-of-Glasgow-under-threat/179538408755444

    and sign a petition against these lunatic cuts.

    http://www.ipetitions.com/petition/glasgowmodernlanguages/

  • whitakal

    Your concerns about the ownership of intellectual property that is moved onto online platforms strike me as reasonable and certainly worth more consideration. I wonder, though, if the development of such platforms offers professors an opportunity? What comes to my mind is the organizational concept of disintermediation, which has played such a large role in the financial sector (e.g., in removing middlemen between investors and markets), and how it may apply here. For instance, could a professor develop content, “rent” space on a platform, and then offer that same content elsewhere in the future, for a fee paid directly to the professor through the platform? The intermediary–the university–is inessential to this transaction; instead, the university becomes one more marketing channel, which the platform provider may augment with other, novel methods of way of marketing the professor’s course. I know thinking about teaching in terms of “content” and “marketing” may seem anathema to many, and I agree such language can lead to unpleasant outcomes. I also doubt such an arrangement would work for most faculty at present, but it may for some. At present, such a move could work very well for faculty members who look at teaching as a complement to other activities, such as funded research, commercial publishing, or business ventures. If enough professors, at high levels, moved this way, it could change the way faculty members relate to colleges and universities and change the shape of seemingly insoluble debates (e.g., about the cost of a college education, the allocation of costs, tenure, etc.). I’ve only sketched here the barest outlines of an idea, along lines which I suspect others have gone further (for better or for worse). But it seems worth thinking about and looking at the online platform providers not just as possible exploiters but also as possible partners for enterprising teachers.

    Keith Whitaker, http://www.wisecounselresearch.org

  • http://twitter.com/skydaddy Corrie Bergeron

    As Polly said to the White Witch, “It’s nothing but bosh from beginning to end! ”
     
    The idea of a publisher telling a faculty member they MUST use their materials is laughable.

    Many faculty contracts are written so that if an instructor receives release time to develop a course, it is considered  a work-for-hire and the college owns the course.  Otherwise, US copyright law applies; the institution cannot merely seize the instructor’s work and use it without permission.

    As far as online English and humanities courses go, the online environment is WONDERFULLY suited for these types of courses, since the instructor can direct students to vast online resources of material.  In addition, the asynchronous nature of the discussions facilitates and promotes deep thinking and clear writing.

    Mr. Donoghue noted in an earlier post that he has no firsthand experience with online education.

    It shows.

  • http://www.psitutor.org/ Psych Tutor:Mentor

    AS an online Tutor:Mentor in higher ed I do see (and have experienced) differences in curriculum for distance ed and those on campus. However, I have hope ~:-)

  • http://twitter.com/jisrael1VI Jerry Israel

    Why, when scrutinizing the pros and cons of online instruction, is there not an equivalent assessment of traditional classroom teaching?  Is there a passive acceptance that “in person” is just always of high quality?  Really?   

  • 5768

    Our collective bargaining agreement acknowledges that anything faculty produces–including contents of computer hard drives–is the property of the Board of Regents. How prevalent is this?

  • electronicmuse

    Your concerns have great credibility, particularly the idea that “caretakers” will take over courses that originators have created. The real strength of the non-profit education sector is that it is not homogenized-as inevitably the for-profit sector will gravitate toward. This is because, as you indicate, that courses in the non-profit sector are essentially “owned” by faculty-who will naturally tend toward diversity-not homogenization. Never mind who nominally “owns” a faculty member’s brick and mortar course . . . rare is the situation where another person can simply “take over” such courses. This could be done quite easily with online structures . . .

    I’ve worked both sides of the street. Don’t expect for-profits to manifest the same values of non-profits. It ain’t the way it wants to go . . . and, I expect for-profits to “win” the race to dominate online education. But, that is another much longer discussion.

  • electronicmuse

    Rare is the conduit that will not seek to own the content pouring though it, whether it be for-profit or non-profit. Golden rule: those who have the gold will rule. And professors (content producers) could not possibly prevail over institutions.

  • electronicmuse

    Evidently Polly doesn’t know just how easy it is to “re-purpose” someone else’s work. It happens all the time out here in the Real World-from reverse engineering complicated electronic designs, to the myriad of other (completely legal) schemes that subsume someone else’s work. It’s possible to copyright discrete collections of words, but not a novel viewpoint, or even a basic curriculum design-regardless of how clever it might be. Words can be paraphrased. Graphics can be mimicked. Certainly “subject matter” is not subject to copyright, so it’s going to be real difficult to imagine that ” . . . the institution cannot merely seize the instructor’s work and use it without permission.” And, there will be plenty of people around who will do this “re-purposing.” The actual teaching of a course is duck soup, it is the developing of a course where a faculty member earns h/er keep. Unfortunately, such developments are highly transportable.

    Course designs and curriculum development are not novels or musical compositions, where copyright issues are less cloudy. Better rethink your comment quoted above. Donoghue’s concerns are legitimate, and are well articulated in this article-whether he has the appropriate “experience” or not. Sometimes imagination trumps experience.

    Agree with you about the online environment being suited to all manner of courses, including humanities.

  • nanzing

    I find the notion of direct to student teaching intriguing but how would employers and graduate schools assess a folder of transcripts from a variety of professors?

  • nanzing

    Jerry has hit one of the nails squarely on the head: in these discussions of the pros and cons of online education the “high quality” of face to face is always taken for granted. 3 minutes on any student rating website will hammer home the point that face to face varies wildly and widely; some folks in classrooms are terrible teachers, and some of the curriculum being taught especially at lower levels (by any willing body they can hire at the last minute to teach it) is too bad for the best prof-in-training/early-rank-prof to save. The scrutiny ought to go both ways.

  • electronicmuse

    I don’t have a clue. But, the notion that a College degree constitutes some kind of guarantee to prospective employers is growing longer in the tooth day by day.

  • big_giant_head

    Um.  Why on earth would either of you think there is no scrutiny of f2f classes?  Nobody has ever claimed that they are uniformly excellent.  There is _so much_ scrutiny, in fact, that you can go get a PhD in it if you want. 

    It’s just that we all know what we’re dealing with, good and bad, when talking about the traditional classroom, and it isn’t the subject we’re discussing here. 

  • acorn

    First, my thanks to Mr. Donoghue for an excellent and thought-provoking series. I think what we too often have in online education is an external course management system (such as Blackboard) coupled with an internal course management system (faculty who merely “manage” or facilitate a scripted course curriculum). My point is that there is a wide gap between a course manager and a teacher. The first requires nothing more than good organizational skills and a bit of common sense, certainly not a master’s degree or a Ph.D. The latter, however, requires a number of additional skills, including extensive content knowledge in the subject area (hence, the master’s and/or Ph.D), alternative ways to deliver this content to meet student learning needs, and the remarkable ability to respond to individual differences while still delivering content to a group. When faculty own the course and have control over it, there is a much stronger likelihood that, although course content and course expectations will be the same for every student in the class, delivery will meet the needs of individuals. The alternative of the institution owning a scripted course and hiring “faculty” to facilitate its delivery, leaves me with an image of those matchbooks of long ago that, once opened, contained an advertisement for a correspondence course. 

  • kevincraft

    This is an interesting topic. Members of Gensler’s education practice recently held roundtable discussions with administrators, professors and students to get each of these groups perspective on the future of online learning and classrooms: http://www.gensleron.com/cities/2011/7/21/what-makes-a-great-learning-space.html

  • grohloff

    I earned a master’s of liberal studies from Fort Hays (Kansas) State University with a concentration in English composition and literature through its online Virtual University. The courses all required a significant amount of reading and academic writing, as well as online discussion postings so that the courses were rigorous and challenging. Most helpful to me were requirements to participate in the discussions with a minimum number of postings set, and the course instructor drawing in those persons whose postings were brief and undeveloped, just as an instructor in an on-campus class would direct class discussion so that all would participate. In this age of cut costs at all costs, a university must realize that the skills the faculty brings to the classroom, campus or virtual, is the key to learning, that a book is just a book until someone brings its ideas to life. As for monopolistic practices from vendors, a college needs to learn to say ”no”.

  • fdonoghue

    That would be great if it were seen as the universal model.  As things stand now, I know of some univerrsities where’s it’s built into professors’ contracts that they own the content and that the university is, as you put it, an intermediary.  But at other institutions there seems to be no policy at all.  The situation’s definitely in flux, partly because it’s so new.

  • fdonoghue

    I know of one institution which uses eCollege in which 90% of the required books are published by Pearson.  Does that sound like a coincidence to you?

  • fdonoghue

    This is exactly the kind of policy that worries me.  It’s essentially the Bayh-Dole act applied not to research but to teaching, and I can’t tell what the consequences will be.

  • cwinton

    I seem to be missing something.  I’ve developed any number of courses over the years and none were so static that they did not require extensive rework each time I taught them.  This was as true of the on-line courses I did later in my career than for earlier ones.  The paradigm may change, but the need for highly capable people to stand behind and continue development of any course offering is unlikely.  After all, at one time courses were taught without text books, which I’m sure at one time were viewed with many of the same concerns we see being expressed here.

  • missoularedhead

    Let’s reverse that nightmare scenario.  An adjunct takes a great deal of time to build a solid online class, only to have it taken over by a full time faculty member whose other classes were cancelled due to low enrollment and has no idea how to teach online. And the adjunct is now stuck…it can go both ways.
    That said, if anything makes teaching online difficult, it’s having a clunky, buggy LMS to work with. Yes, I’m looking at you, Blackboard.

  • 5768

    Whether Bayh-Dole related or not, it is a clear and literal assertion of employer property rights to the “work for hire” which is generated by faculty.

  • jaynicks

    “Then the university lays off that instructor and replaces him or her
    with a much cheaper adjunct, who then steps into a ready-made,
    sophisticated course and simply facilitates it.”

    It strikes me that one does not need technology to execute that particular nightmare, and, rumour has it, the practice is spreading.  It is a matter of administrative ethics (pardon the oxymoron).

    As for who owns teaching materials, a relative who developed and taught a course (not for profit university, grad level) discovered all his materials are being used in the Middle Eastern version of the course by the same university without consent, contract, compensation or credit.  One needs neither technology, nor to be a for-profit institution, to be completely unethical.

     -

    “USC now produces more MAT’s than Harvard and Stanford combined (1,500—up from just 100 in 2007).” 

    I cannot but imagine that this figure caught the attention of many university administrators and ambitious CIOs.   The administrators who will succeed will be among the 2% whose vision extends beyond their next career move, who have also the support of the 1% of collegiate CIOs with similar qualifications.  Assuming a random distribution that means that it seems likely that 2/10,000 of the current educational institutions will succeed as USC has, and most of the rest will continue their current negative progress.

    -

    ““Eeyore-like,” so no one should be surprised by my worries)”

    As the question Isaac Asimov posed as a challenge to astronomers, to try to discover whether there is intelligent life on Earth, remains mostly unanswered, I find Eeyore’s attitudes lead to a reliable prophet.   Go, guy, go!

    Thanks for your article.

  • maried

    I see where your concerns are regarding this topic.  I believe some of them may not be warranted though.  I work for a college and all of our books come from one or two publishers depending on the deal we receive and the help the publisher is willing to give to us.  We purchase our books almost exclusively from Pearson. This publisher has reps who are attentive to our needs and very helpful. They actually help us in preparing course outlines and syllabi to go along with their books. It’s a great tool for the faculty members. 
     
    Also, the college where I work has a standardized curriculum, syllabi, and course requirements.  These have been approved by our accrediting agency.  In fact, prior to transitioning our courses from brick and mortar to online, an approval had to be given by the agency.  We just couldn’t begin offering something inferior to our students.
     
    You are correct that teachers who teach traditional classes may not be successful online teachers.  The transition from traditional to online requires proper faculty development and training for the instructor to be a success in the classroom.

  • mbelvadi

    EBSCO is not an “internet archive” and Pearson doesn’t own it. Where on earth did either of those ideas come from? 

  • dashwood

    The issue is not necessarily Petrino’s relationship with the young woman, though that is unsavory enough. The issue is that she was recently hired by the football program. What does it say about Petrino that he hired the woman with whom he is involved in an “inappropriate relationship” (to use his words). To what future scrutiny (and perhaps liability) does this open the university?