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June 08, 2009, 12:32 PM ET

U. of Waterloo Hopes to Make Digital Media Key to Canada's Economic Recovery

Forget Web 2.0. One Canadian university says it will need Web 3.0 to become the “first digital nation in the world.”

At the Canada 3.0 Forum, a two-day conference this week, leaders from the University of Waterloo hope to show how digital media is a key part of the country’s economic-recovery plans. The conference will identify “national priorities and development of key stages in a Canada-wide strategy for international competitiveness in the digital media,” according to its Web site.

The forum is attracting more than 1,000 delegates to Stratford, Ontario, including deans and professors at the university as well as industry, corporate, and political leaders, including Prime Minister Stephen Harper.

Taking a lead in digital media would include developing copyright rules and compensation models for online content, but also training and retaining people in Canada who understand how media fits into a new economic model, said Ken Coates, dean of arts at the University of Waterloo.

One idea that may be discussed at the conference is the Canada Project, a plan to move Canadian content, such as the national archives, online.Other workshops include “Digital Shovels: Building Infrastructure,” “Mobility and Media,” “Digital Media Research and Commercialization,” “Talent Attraction and Retention,” and “Enterprise Information Management — Working Smarter, Delivering Value.” —Erica R. Hendry

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