Why Professors Should Learn to Be Fund Raisers

About 15 years ago, I ran into a faculty colleague at an academic conference who excitedly told me that he had just accepted an offer to head the mass-communications department at a large public university. At the same conference the following year, I learned that he had already resigned his post. "When I got there, I discovered they expected me to do fund raising," he explained. He could not have been more indignant

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