March 24, 2006
Why Negative Political Campaigns Work
Kerwin C. Swint, associate professor of political science at Kennesaw State University
Hitting below the belt is penalized in boxing. In American politics, however, it seems to work. In Mudslingers: The Top 25 Negative Political Campaigns of All Time (Praeger), Mr. Swint presents nasty electoral races, including recent unpleasantness (Bush versus Kerry, 2004), bitter history (Andrew Jackson versus John Quincy Adams, 1828), and races now largely
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