September 21, 2009
What Colleges Don't Know About Admissions
Colleges are woefully out of sync with students and their families in understanding what's important to them and how to communicate with them. That's the key message from a study of collegebound high-school seniors that I recently conducted. The good news is that colleges can do something about it before it's too late.
The study, published by Zinch.com, a college-admissions portal that allows students and colleges to post information and interact,
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