September 4, 1998

Web Site Gives Professors an Inside Look at Best-Selling Textbooks in Their Fields

LISA GUERNSEY

By LISA GUERNSEY

Most college bookstores would love to know how their textbook sales compare with those of their peers. Most textbook publishers are looking for ways to attract professors' attention. And most professors could probably use reliable information on which textbooks are trusted by their colleagues.

A new World-Wide Web site, M.I.R. Faculty Online (http://www.facultyonline.com/), is trying to meet all

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