September 17, 2004
University Presses Require Better Management Skills
In recent years the discussion swirling around university presses has emphasized very real difficulties. Budget cuts at libraries have killed sales of monographs. University administrators have insisted on profits and cut subsidies. Academic authors have discovered marketing. All that has forced presses into dangerous trade markets and expansionist editorial programs having little to do with scholarship.
The discussion has also stressed external solutions. Scholars should buy more
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