October 8, 2004
U. of Phoenix Uses Pressure in Recruiting, Report Says
Institution disputes charges that it pumps up enrollment through illegal tacticsText: Describing recent investigations and lawsuits against colleges and companies in the for-profit higher-education industryBy GOLDIE BLUMENSTYK
The fast-growing University of Phoenix fosters a high-pressure sales culture that rewards recruiters who put the most "asses in classes," intimidates those who fall short, and encourages enrollment of unqualified students, concludes a newly released report
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