May 9, 2003

Thinking Big, but Not Too Big

By MARK J. DROZDOWSKI

In planning a capital campaign, the fund raiser's job is to keep people mindful of the big picture

An ancient Indian parable tells the story of several blind men and an elephant. By touching only one part of the elephant, each man interpreted the beast from a distinct perspective and formed a biased, incomplete picture. Only by pulling together these diverse interpretations could one form a complete picture of the elephant.

These days, I'm wrestling with an elephant of my own.

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