The Search for Self

Can neuroscience revive the field of personality psychology?

In the 19th century, personality was determined by bumps on the head. Caliper-wielding phrenologists measured qualities like inhabitiveness (love of home), adhesiveness (love of friends), and philoprogenitiveness (love of children). The pseudoscience stuck around for decades, fueling a mini-industry of practitioners and publications.

Personality in the 20th century was mostly about questionnaires. One of the first, the

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