July 11, 2003
The Games People Don't Play
As student-union managers at two California universities are discovering, the video arcades that once lured players by the score have stopped lighting up much student enthusiasm.
Over the past several years, profits from video arcades on the Berkeley and Los Angeles campuses of the University of California have fallen off drastically, dropping to $50,000 from a peak of $400,000 at Berkeley, and to $250,000 from $700,000 at UCLA. Now the managers are wondering how to bring back the
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