The Challenges of Fund Raising

A CHRONICLE SURVEY: WHAT PRESIDENTS THINK

Presidents find the activity to be important, but not essential to success

Peyton R. Helm, president of Muhlenberg College, came into the job from a career as a college fund raiser. And that, he says, has given him an advantage over other new campus chiefs, who have come through the traditional academic pipeline.

"Asking for money doesn't make me uncomfortable in the least," says the former vice president for development and