August 12, 2005
Test-Preparation Companies Go Portable With New Products
The iPod generation has a set of new toys. But these gizmos are designed to improve standardized-test scores.
Princeton Review, the test-preparation company, and Franklin Electronic Publishers have started selling the Pocket Prep, a portable electronic device that helps students prepare for the SAT.
The product is one example of how test-prep companies are catering to technology-savvy students. A generation that grew up munching Pop-Tarts seems hungry for on-the-go tutoring as
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