Tell TIAA-CREF You Do Not Want Your Retirement Money to Support Genocide

By ERIC COHEN

TIAA-CREF, a $400-billion provider of financial services, promotes itself with the tag line "financial services for the greater good." In a recent television commercial, the company proclaimed its "unique insight into the hearts and minds of those who give us hope for the future." Its literature asserts that it has been "refining our approach to Socially Responsible Investing for nearly 30 years" and that it is "bound to do things very differently" from other

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