Strategic Plans Bring a New Day for Morningside College

By Erica R. Hendry

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While the Sioux City, Iowa, institution wasn't quite dealing with a full-blown crisis, Mr. Reynders says, it did need immediate attention: Most buildings on the 68-acre campus were in desperate need of repair. Enrollment had plummeted to 1,096 in the fall of 2000, and dipped to an all-time low of 996 the following year. Athletics teams had gone for years without winning seasons. And alumni involvement and giving were starting to dwindle.

"We were deficit spending to a degree

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