Princeton Review Buys Online College-Admissions Service

In another sign of consolidation among dot-com college businesses, the Princeton Review announced that it has acquired Embark.com, an online college-admissions service.

John Katzman, chief executive officer of the Princeton Review, a test-preparation and college-admissions service, declined to say how much his company spent on the deal.

Jerry Herman, an equity analyst with Legg Mason, said the acquisition would allow the Princeton Review, which went public in June, to offer a

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