It Takes a Village to Raise a Bundle

Volunteers help Juniata College campaign surpass record goal 2 years early

A campaign to raise $70-million for Juniata College came down to a six-pack of soda -- and John S. Hille's insistence that somebody else buy it.

Mr. Hille, vice president for advancement and marketing at this tiny liberal arts college in Pennsylvania, believes that asking somebody else to purchase the Pepsi -- a graduate who had never volunteered for the college -- was the first step toward

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