November 24, 2000
How to Tackle the Problem of Student Drinking
To the Editor:
As one of the founders (with H. Wesley Perkins) of the social-norms approach, I read with interest the essays in the October 20 issue of The Review on drinking. Apparently neither Henry Wechsler ("Binge Drinking: Should We Attack the Name or the Problem?") nor Eric Mendelson ("Emphasis on Social Norms Can Help Curb Drinking") is aware of the extensive research confirming both the premises of social-norms theory and its successful application to reduce high-risk
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