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Experts Ponder the Future of the American University

American universities have long set a global standard for higher education. But U.S. institutions will have to change, an international panel of experts said Monday, if they want to retain their edge and help the country in an economy ever more dependent on knowledge and innovation.

"The American model is beginning to creak and groan, and it may not be the model the rest of the world wants to emulate," said James J. Duderstadt, president emeritus of the University of Michigan at Ann Arbor and one of the speakers on a panel assembled by the Woodrow Wilson International Center for Scholars here to discuss the university of the future and the future of the university.

The other panel members largely agreed with Mr. Duderstadt's assertion that higher education could be among the next economic sectors to "undergo a massive restructuring," like the banking industry has seen.

Among the factors that could lead to change, they said, are the globalization of commerce and culture, the accessibility of information and communication technologies, and the shift in demographics in developed countries that will result in the need to educate greater numbers of working adults.

One model of a new approach to education could be the for-profit University of Phoenix, whose president, William J. Pepicello, also spoke at the Wilson Center forum. He argued that higher education must be more responsive to and tailor the curriculum to students' needs. Web sites like Google and Yahoo take note of users' preferences to give them information more attuned to their needs, he noted, adding, "Is there any reason why a higher-education platform shouldn't be able to adapt?"

Mr. Duderstadt said that, despite universities' reputation for being hidebound, there's a long history of higher education changing in "extraordinary ways" to respond to outside forces. As two examples, he cited the Morrill Act, which created land-grant colleges, and the increase in federally sponsored research activity that followed the launch of the satellite Sputnik by the Soviet Union.

Those instances are proof, Mr. Duderstadt argued, that national policy can drive change. The challenge, he said, is that the United States lacks a coherent national policy for using higher education to drive economic development. By contrast, many Asian governments are spending on universities and research to advance their economies. The American approach to higher education is very "laissez faire," Mr. Duderstadt said. "That's why the U.S. is in trouble."

The University of Tomorrow

When asked to predict what the university of tomorrow will look like, Mr. Duderstadt suggested two ideas: the global institution and the "meta" institution.

On the first point, he said, higher education has always been international, but in the future, there will be a growing number of universities or consortia of universities that compete on a worldwide level for students and faculty. They will also define their missions as trying to solve large issues, like climate change or global societal inequities.

The so-called meta university will be built on rapidly advancing information technology and such applications as OpenCourseWare, digital libraries, and social-networking programs that facilitate peer learning.

While this "new form of collective human intelligence" will change how universities operate, it does not threaten their existence, Mr. Duderstadt and other speakers said.

John L. King, vice provost for academic information for the University of Michigan at Ann Arbor, said universities are deep repositories of academic knowledge that can't simply be replaced. "They're not going to be wiped out," he said.

He pointed to the U.S. automobile industry as an example. Although it has fallen on hard times and must change radically to be competitive again, it remains centered in Detroit and will likely be there for the near future.

New technology will, of course, alter some academic practices. Mr. King predicted that OpenCourseWare and similar learning tools could mean the end of the "guild status" enjoyed by professors and the death of tenure.

But, in all, traditional higher-education providers are going to remain useful and important to society, just like electronic devices that have long been seen as approaching obsolescence, Mr. King said.

"We still use radio even though the television came along," he said.

Comments

1. aybaraperin - June 22, 2010 at 06:58 am

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2. aybaraperin - June 22, 2010 at 06:58 am

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3. tislove - June 22, 2010 at 07:20 am

interesting juxtaposition with the other lead article "Professors Try to Shore Up Speech Protections" Deja vu -- Nero fiddles while Rome burns

4. 22235933 - June 22, 2010 at 09:57 am

How will faculty encourage change at their institutions when speaking out about change could get them fired?

5. aybaraperin - June 23, 2010 at 02:12 am

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6. lotsoquestions - June 23, 2010 at 08:58 am

You say "University of Phoenix."
I hear "let's pay faculty 1500 dollars a course."
Perhaps it's just my humble perspective, seeing as I'm not a university president and all . . .

You say "be more responsive to student needs and schedules."
I hear "just give them the grades. After all, they paid the money so they bought them."
Perhaps it's just my humble perspective, seeing as I'm not a university president and all . . .

You say "global university".
I hear "outsource those jobs if those faculty get too uppity."
Perhaps it's just my humble perspecctive, seeing as I'm not a university president and all . .

7. marhist - June 23, 2010 at 04:53 pm

"He argued that higher education must be more responsive to and tailor the curriculum to students' needs. Web sites like Google and Yahoo take note of users' preferences to give them information more attuned to their needs, he noted, adding, "Is there any reason why a higher-education platform shouldn't be able to adapt?"'

Insert 'user's interests' rather than 'needs', which means a narrowing of knowledge, not a widening of it. Very dangerous, indeed!

8. rayerobertson - June 24, 2010 at 08:07 am

It's amazing to me how crisis spawns "reform" and "innovation" rhetoric like we see here. Those two words screen the obvious attempt to complete the corporatization of the university and reduce faculty to course flow coordinators, at best. This is not about student needs -- this is about facilitating a proprietary profit model that will cement the conversion of courses into "products" and students into consumers of those products. As most of their shopping goes these days, they amass mountains of debt in the process and come out of the process with very shaky job prospects, at best. Students need well-rounded education and jobs, but corporations are invested in sending jobs elsewhere -- maybe that's where "reform" should focus.

9. arrive2__net - June 24, 2010 at 11:45 pm

Will universities stop being universities and become something like post-secondary learning centers, or advanced career colleges? I wouldn't be surprised to find out that universities turn out to be sufficiently adaptive in their current form.

I didn't see the article justify the use of "crisis". I think it assumes the reader already believes in a crisis, and it does not have to make a case for it. In my opinion, universities seem to be doing OK. There are a few tuition hikes, and some issues over modernization and technology, but last I heard there are still more students attending college in the US every year, and corporations still hire from universities. College loan programs remain a high profile concern in the USA.

Research universities not only dispense knowledge, but they also grow it. I don't think the need for universities is just going to go away because some standardized course material can now be copied free, or because people are used to Googling for information.

According to the Wikipedia, universities by name started around 1088 AD, so they have survived a lot of technological an cultural change already.

I think the current stage of global economic development favors resource flow to previously underdeveloped regions due to cost considerations. As this stage slowly matures, the ability to develop and dispense complex new knowledge may become more important than willingness to work cheap and accept cookie cutter education. Education may need to become more widespread, but it will need to be deep as well as wide. Time will tell.

Bernard Schuster
Arrive2.net

10. graemeharper - June 27, 2010 at 04:17 am

Shame you/The Chronicle missed our global College of the Future/University of the Future event, held in April 2010. . . . There was a great deal said, and much suggested, from speakers linked in, worldwide. "Perhaps we should join together"? (in fact, such is exactly the question I'd pose to initiate discussions of the university of the future).

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