Colleges Turn to Consultants to Shape the Freshman ClassAdmissions-Consulting Companies: a Sampling

Companies use demographics, credit records, and sophisticated financial-aid strategies to identify the most desirable applicants

By the spring of 1998, Chris Kouba had visited Baylor University three times, and had learned quite a bit about the campus.


ALSO

Print Subscription

Digital Subscription

Already have an account? Log In Now.