Most Colleges Chase Prestige on a Treadmill, Researchers Find

The pursuit of institutional prestige has done little to improve the reputations of most colleges and, in fact, may be causing many of them to become less distinguishable from their competitors, according to research presented here on Saturday at the annual conference of the Association for the Study of Higher Education.

"Is the price of prestige worth pursuing?," asked Robert M. Hendrickson, a professor of education at Pennsylvania State University at University Park and

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