October 1, 2012
One Business School Is Itself a Case Study in the Economics of Online Education
Distance education has been very good for the business school at the University of Massachusetts at Amherst. More precisely, the revenue-generating online M.B.A. program has been good for the school.
The 11-year-old online program accounts for just over a quarter of the enrollment at UMass's Isenberg School of Management, yet revenues from the program cover about 40 percent of the school's $25-million annual budget. And that's after UMass Online, the