• Wednesday, May 23, 2012
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Daniel Curran: How Can a University Stand Out in the Crowd?

Daniel Curran Headshot

U. of Dayton

Daniel J. Curran

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U. of Dayton

Daniel J. Curran

Daniel J. Curran, president of the University of Dayton, talks about his institution's rebranding effort, in which corporate PR and Catholic tradition work hand in hand.

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1. robertkase51 - February 12, 2010 at 01:52 pm

Impressive WEb Page

2. jffoster - February 13, 2010 at 08:04 am

At what point does talk of "branding" become style over substance and turn into hucksterism.

Is that point at a different stage for colleges and universities than for, say Union Carbide or the like?

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