September 14, 2001

Academic Press Gives Away Its Secret of Success

By MICHAEL JENSEN

It's been a bad year financially for nonprofit publishers, according to most reports. High returns from inventory by booksellers closing their doors or trimming their stock, combined with sagging sales of what are considered discretionary products in a slowing economy, have forced many nonprofit publishers to rethink their plans and budgets. Even some of the largest and most well-known university presses are whispering about deficits.

So it's almost embarrassing when I tell colleagues

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