October 5, 2007
A Society Makes a Logical — and Symbolic — Move to Cambridge U. Press
In scholarly-journal publishing, as in marriage, love can have very little to do with one's decision to stay committed to a partner.
Lately, scholarly societies have been tempted to make alliances with well-heeled suitors. A commercial outfit like Springer or Wiley-Blackwell commands vast global marketing and distribution networks; a specialized nonprofit publisher can offer publishing platforms and services that university presses may find hard to match. And such assets often help
This content is only for subscribers. You can gain access by purchasing a:
Print Subscription
Digital Subscription
Already have an account? Log In Now.
-
The Chronicle Review
-
Government
-
Advice
